Thanksgiving Online Consumer Trends 2014Dec 11, 2014Netmining compared online consumer traffic trends from Thanksgiving weekend to average online baseline activity, across key verticals. There were also some unique interest segment trends this year. We also compared hourly retail, auto and travel conversion activity from Thanksgiving weekend and found what hours experienced the highest conversion activity. Consumers' mobile usage activity during the holiday weekend presented impressive results.
Superbowl 2014Feb 7, 2014Netmining compared traffic patterns the week leading up to the Big Game with a snapshot of the week prior. Click through to see which website categories saw significant increases during this time frame.
Big Book of Digital MarketingJan 21, 2015A compilation of bylines and articles from Netmining and IgnitionOne from the past year. This free e-Book contains insights and best practices for better understanding ad tech, programmatic and the cross-device landscape.
Mapping The Display LandscapeJul 26, 2011A fundamental guide to data, targeting and the future of display.